One of the biggest favors a couple can give themselves on a wedding day is choosing to have a "first look." This creates an intimate moment that the couple can share on their special day without having tons of people around to distract or interfere. I am a big fan of this as it creates some great photos and reactions. Another upside to a "first look" is that once it is done, you no longer have to keep the bride and groom separate until the ceremony begins. Time permitting, you're now able to have more options for photos with the entire bridal party or some more shots with the bride and groom together.
Benefits to a well planned first look:
Adds another memorable moment to your day.
Takes pressure off a busy day
Enjoy a few minutes to yourselves in a day where everyone is vying for your attention
Your wedding photographer is able capture dozens or even hundreds more beautiful photos with the extra time available
You will be able to enjoy more of your cocktail hour/reception
Spend more time with your family and guests by getting all the most important photos done before the ceremony
People describe their wedding day as one of the happiest days of their lives. It makes sense to spend more time with your life partner on the happiest day of your life doesn't it?
Negatives of doing a first look
Superstition
Change from tradition
May disappoint parents with expectations